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Monday, July 28, 2008

Upgrade to Property Search Forms

Our long standing philosophy has been to make our search forms the easiest to use search forms in the industry. We are continually talking about the number of clicks needed to perform tasks. Fitting right-in with our philosophy, we have made a global change to our property search forms. We now default to having the 'or more' check box selected for bedrooms and bathrooms on our forms.

While our forms give more flexibility then any others on the market we are constantly trying to improve them. We have gotten feedback, and noted that more searches were done with the 'or more' option selected. So, we now default to having the 'or more' check boxes already selected.

As always, if you have feedback you like to send us please email it to Customer Service.

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Tuesday, July 22, 2008

Updates to CRM System

Today, we have released four new major updates to our CRM System. These updates are the first of many over the new couple months.

Released today is the ability to have contacts auto import from your web site leads, notification of changes since your last login, more drip marketing campaign features, and the ability to see full email history. These new features greatly expand the functionality of the CRM System and they are outlined in detail below.

Item #1 - Auto Contact Import
The system will now auto import new contacts on a set schedule (6 a.m. Eastern Time) for agents and the company admin. This feature will only work if the agent or company admin has the system preferences selected to auto import under the Preferences section of the Contacts block. Previously, the new contacts were only imported when the agent or company admin clicks on the CRM tab under Leads and Contacts.

The group settings in Preferences will also be followed when the auto import runs. The biggest benefit for having the system auto import the new contacts on a daily schedule is so that the contacts will be added automatically to any campaigns that might be setup for the group(s) that the contacts are being added to.

If the auto import feature is not turned on for the agent or the company, the old interface to allow manual import will still be available under the Email Blast section.

Item #2 - System changes since last login
This change goes along with the upgrade made in Item #1. If the auto import feature is running for an agent or company the CRM system will display a notification letting the user know of any auto imports that have been made since their last login.

The notice will be prominently displayed on the Home - Welcome screen for agents and the Admin Home screen for admins logging in for the company. The “Click here to Show Contacts” link will display the names of the contacts that were automatically imported. The notice will also display any email activity from the drip marketing system. Note: The system considers the “last login” as the last time that the agent or admin clicked on the CRM tab and not the last time that the agent or admin logged into the DeltaNet.

Item #3 - Add campaigns to drip marketing
Campaigns are now structured to allow company level control. The company can create a campaign that the agents can copy, alter, and use. The agents can also use the company campaigns without having to copy them. This brings a level of control that did not exist and many have asked for in the CRM system. All the agent need to do is to press “copy” and follow a couple of screens to copy the campaign from the company. Delta will be working on some Delta Media Group campaigns that the company and the agents can copy and use.

Item #4 - Email history
History has now been added to the CRM system to track all sent drip emails and email blasts. Email blast history was originally available under the Email Blast section but has been upgraded and combined into the new Email History section to give an uniform interface experience. Clicking on each line in the history, a copy of the sent message or recipient will be displayed depending on which section is being expanded. This will allow easy tracking of what the system or the agent is doing for marketing.

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Wednesday, July 16, 2008

Update to Open House System


Our Open House System (v3) has undergone another major update. This update provides functionality for IDX open house support. The system will now support open house feeds from the MLS directly into our system. This will enable you to offer a full list of open houses in your market to your customers.

This feature is available on a per-MLS basis. For additional information and to see if IDX Open Houses are avilable in your market please contact us.

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Upgrades to Customer List Export

We have posted another update to our DeltaNet System. This time we have upgraded the Customer List Export System in the Leads & Contacts System. With the new upgrades it is easier to export exactly what you want to export removing the need to do a full export and then filter your data with another program.

As we continue to push our Leads & Contacts System development forward we are striving to provide tools that help our Companies and Agents do more business with less effort. This is especially important in the current times where business is so critical and a larger percentage of business is coming from The Internet.

To use the new export feature the Administrator would go the Leads & Contacts System, click on the Tools tab and click on Customer List - CSV export. The new window that is opened contains form fields which allow the Administrator to filter which contacts they want to select. Once they filter the contacts (by agent, date range, first name, last name) they can then select all or part of the search results for export into a CSV file.

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Wednesday, July 9, 2008

E-Card System Update


A huge request for our popular E-Card System has been the ability to embed the e-cards into the email. While our e-card system has always been a valuable tool users have not been able to actually embed the e-cards into their emails. That is, until today! We have added the ability to actually embed the e-card directly into the email.

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Thursday, July 3, 2008

New Sold Listing Data System

There are many hot topics in real estate. One of them is sold listing data. Not only the buzz surrounding the sold data but also what to do with it. Starting today, Delta has a new Sold Listing Data System. With the Sold Listing Data System visitors to your web site can search sold data. If you choose, and sometimes as required by your MLS rules, you can also force visitors to register with a valid email address to search and view the sold data. This will help you create more loyalty with your customers and capture their information as early as possible.

For more information on the Sold Listing Data System please contact us.

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