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Delta Media Group Blog

Monday, October 22, 2012

Group your customers so you can be more effective at marketing

We've added a new feature to our Customer Center System within the DeltaNet™. We've added the ability to group customers.

What's so great about grouping customers?

Many REALTORS™ using our DeltaNet™System use for far more than just their internet leads. They are using the DeltaNet™ to manage their business.

Because of this reality, we've added the customer grouping capabilities to Customer Center. This way you can group your customers and then use the DeltaNet™ Customer Center marketing tools to market to your groups.

The are no limitations on what groups you are able to create. You can even add the same customer into as many groups as you want. What's great is you can then email anything you want, including attachments, to the specific group of customers you want.

What types of groups would you do? How about Past Customers for customers that have made a purchase through you? The only limitation is what you're able to come up with!

What are the benefits for your Customer?

Now you can stay in contact with your customers with out having to write several Emails. This will allow you to group your customers and send one Email that is relevant to the entire group, with out having to repeat the process over and over.

What are the benefits for you, the Realtor®?

Time is precious and being efficient helps to make the best of it. Having the ability to send an Email to a group of customers saves time, as the process does not need repeated several times to reach the same number of people.

How do you set your groups?

There are 4 steps needed to setup a group. Here are the steps.

Step 1

Log in to the Deltanet® and go to your Email Campaigns.

Step 2

Click 'Add New Group'.

Step 3

Title the Group and select the customers you would like to add to this Group and click 'Add New Group'.

Step 4

After the Group has been created, the window will tell you how many were added to the created Group. Click 'Close'.



Q. Can the same customer be in multiple groups?
A. Yes. They can be in as many groups as you need them to be in.

Q. How many customers can I have in one group?
A. You can have all of your customers in one group, there is not a limit.

Q. Can I add a group to an Email Campaign?
A. Yes.

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