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Delta Media Group Blog

Thursday, October 17, 2013

Increased Mortgage Lead Assignment Flexibility

Generating mortgage leads is important for any real estate brokerage with any type of mortgage partnership or mortgage affiliation. At Delta we understand the value of these leads and the role we play in generating them as a marketing partner for our brokerages. This is why our platform has the ability to generate these mortgage leads proactively.

As our platform continues to evolve we've upgraded the options available to our customers for these mortgage lead engagements. We've added the ability for Administrators to disable mortgage leads based on the property category of the listing that is attached to the lead. This control has become increasingly important especially as more and more MLS data feeds add rental listings.

The settings for mortgage leads are controlled by Administrators in the 'Mortgage Lead Assignment' interface (see image below) of the DeltaNet™.

Mortgage Lead Assignment Interface
With this new feature setting, mortgage requests can be disabled based on the listing categories selected in the 'Mortgage Lead Filters' field.  The listing categories that can be selected include:
  • Residential
  • Commercial
  • Land
  • Multi-family
  • Rental
These Admin controls are located in DeltaNet™ under 'Leads & Contacts' -> 'Lead Settings' in the 'Mortgage Lead Assignment' interface.

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